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UGC management for Meta ads.

We source creators, write scripts and briefs, coordinate filming, and edit the footage into finished ads for Facebook and Instagram. Your product, audience and creative direction guide the work throughout.

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A creator’s delivery is part of the message. Who speaks, where they film and what they show all shape how the product comes across. We connect those choices to a reason to buy that your audience can recognize.

What goes into your creator content.

Creator selection with a purpose.

We look for people whose delivery, filming style and experience suit the story. What the ad needs to communicate guides the choice: a product demonstration, a conversational explanation or a particular setting.

Scripts built for a person to deliver.

Your product information guides the script, with a considered opening and a clear next step. The brief connects the message to the shots, setting and product details needed on camera.

Editing that brings the ad together.

We turn creator footage into finished ads, shaping the sequence, pacing and presentation around the message. Captions, product shots and supporting material give the viewer the context they need, while keeping the person’s delivery central to the piece.

How it works.

Define the content plan

We discuss your offer, campaign priorities and existing direction, then agree the content to commission. The plan establishes what needs to be said, shown and supplied.

Find the right fit

We source creators against that direction and review their suitability for the brief. Your team helps confirm product and brand fit before the engagement moves into production.

Coordinate the filming

We handle communication, contracts and usage-rights negotiations, then coordinate filming against the agreed brief. You pay the creator directly; their fee is separate from our management work.

Edit, review and deliver

We develop the edit from the footage and agreed supporting material. Your feedback helps confirm product details and brand presentation before we deliver the finished ad files.

Creator content in practice.

Explore creator content we’ve made for skincare brand Herbar and therapy app Eume. See how the speaker, script and setting give each brand its own presence in the feed.

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About commissioning creator content.

How do you assess a creator beyond their follower count?

We review their delivery, relevant experience and filming style against the offer and brief. The audience you want to reach and the content being commissioned guide the selection.

What should we supply before a creator starts filming?

Product information, brand guidance and approved claims help us write accurately. We agree any product samples or access the creator needs before filming begins.

Can we use the content outside Meta?

Tell us the channels and duration you have in mind. We negotiate permissions for the engagement and record the agreed usage in the creator contract.

What happens if the footage needs to be reshot?

We review the issue with the creator and your team. Reshoot responsibilities, costs and the treatment of changes to the brief are agreed before production begins.

Will we receive the original footage as well as the edits?

Raw footage can be discussed alongside the finished ads. We confirm which files will be delivered and what permissions apply within your scope.

Does the creator also publish the content?

We commission content for your business to use in advertising. Creator posting is separate from UGC Management and is not assumed within the content agreement.

We’d love to help with your next creator campaign.

Bring us the product or campaign you’re planning. We’ll discuss the creator content that could support it and the work needed to get it made.

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Case studies.

Madbury Road

$350K in revenue attributed to AI ads in its record June.

Herbar

Creative and creator work for a skincare brand with €93K in total business revenue in its record May.

Paramedic Flash

Creative strategy and production identified three winning ad formats.
Creative Strategy

From customer insight to finished creative.

Creative Strategy brings research, concepts and production into one engagement. We study your product, customer language and market, then develop the messages and formats worth exploring. The work becomes scripts and briefs with a clear audience, purpose and visual direction.

We produce the creative and review it for clarity, product accuracy and brand fit. As campaign results become available, we use them to decide which ideas to develop, adapt or explore next.

Your existing media buyer can continue running the account while we use view access to review performance. If you want us to manage Meta as part of the full engagement, that support is included. We can also establish the creative direction for a first campaign using product and market research.

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AI Creative Production

Your idea, brought into production.

AI Creative Production is for teams that already have the idea, brief and script they want to make. You bring the direction and the product and brand materials; we turn them into finished AI video creative.

Our attention goes to the details that make the execution convincing: an accurate product, consistent visuals, an easy-to-follow sequence and an edit that supports the message. We review the work against your brief and brand guidelines throughout production.

The service covers production and the AI production platforms we use. If you also need help deciding what to say, which audience to address or which concepts to develop, our Creative Strategy engagement brings that thinking together with production. On the call, we can review the materials you have and the creative you need.

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UGC Management

Creator content with clear direction.

We source creators and manage the work around the content, from scripts and briefs through coordination, contracts and usage-rights negotiations. The aim is to give creators a clear understanding of the product, the audience and what the ad needs to communicate.

The format and delivery should feel natural for the people you want to reach. We tailor the direction to your category and brand, with attention to how a creator presents the product and explains its value.

Creator fees are paid directly by you; Fifth Dimension manages the coordination. We can discuss the types of creators, the content you need and the intended advertising use before agreeing the scope. That gives the production a clear starting point and keeps responsibilities understood.

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Meta Ads Management

Creative and media, informed by performance.

We manage advertising on Facebook and Instagram, including campaign setup, optimization, tracking and reporting. Your business goals, available creative and campaign results inform the decisions we make in the account.

Tracking work includes technical audits of the Meta Pixel and Conversions API. We review how events and results are recorded so that reporting and account decisions have useful measurement behind them.

Meta Ads Management is available on its own or as part of the full Creative Strategy engagement. If you already have a creative team, they can continue producing the work while we manage the account. If we handle both creative and media, performance insights feed into the next concepts and executions. We can discuss the account, your current setup and the support you need on a call.

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The Fifth Dimension Framework™

A connected process for Meta creative.

The framework connects the thinking behind an ad with its production and performance. Each stage carries the context forward, so the work stays grounded in your business and the people you want to reach.

  1. Onboarding Intelligence

    Understand your business, products, goals and starting point.

  2. Strategic Research Deck

    Bring customer insights and market research into the audiences, angles and creative direction.

  3. Creative Briefing System

    Develop each concept into a script and brief with a clear audience, message and idea to test.

  4. Production Pipeline

    Create the ads and review them for clarity, accuracy and brand fit.

  5. Performance Integration

    Use campaign results to guide the next creative decisions.

The full Creative Strategy engagement takes the work through these stages. Your existing media buyer can remain part of the process.

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Fifth Dimension

Brains behind the judgement.

Fifth Dimension is a paid social creative agency led by Umer. Our work brings creative strategy, copywriting, media buying and AI production together, with an understanding of the decisions around the ad as well as the production itself.

We study how people describe their needs, what they want to achieve and what makes an offer relevant. Those insights shape the concepts, scripts and formats we produce. The product needs to look right, the message needs to be clear and the creative needs to feel true to the brand.

AI expands the possibilities for making the work. Human judgment guides the direction and review. We manage production and coordination, keep you involved in review and can work alongside your existing team.

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Selected client work · Madbury Road

Outdoor furniture, brought to life with AI.

Outdoor furniture from Madbury Road
$350K

Revenue attributed to AI ads in Madbury Road's record June.

Madbury Road needed AI video creative for its outdoor furniture, with no existing footage to start from. The work began with understanding the brand, its products, customers and competitive landscape.

That context informed the creative direction and production. In its record June, Madbury Road attributed $350K in revenue to its AI ads.

“They took the time to understand our brand, products, customers, and competitive landscape, which allowed them to produce work that felt thoughtful and tailored rather than generic.”

Brady Bartlett, Owner, Madbury Road
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Selected client work · Herbar

Creative for a skincare brand.

Herbar skincare products
€93K

Total business revenue in Herbar's record May.

Our work for Herbar includes creative for the skincare brand and creator-led content for its barrier cream. The portfolio shows the product, presentation and execution of that work.

Herbar recorded €93K in total business revenue in May, its record month.

The creative gives you another way to assess the work: how the product is presented, how the message comes through and how a creator brings it to life. Explore the ad portfolio to see more of the finished output.

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Selected client work · Paramedic Flash

Finding the formats that connect.

Paramedic Flash medical education products
3

Winning creative formats identified for Paramedic Flash.

For Paramedic Flash, our work covered creative strategy and production for medical education products. We identified three winning creative formats, exploring how the product could be communicated to the people it serves.

The creative library includes an AI claymation execution, one of the production styles in our work for the brand.

The collaboration also depended on clear communication and ownership of the work. Founder Miguel Rivera described his experience with Fifth Dimension:

“They communicate clearly, take ownership of their work, and are always focused on finding solutions and delivering strong results.”

Miguel Rivera, Founder, Paramedic Flash
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